People that know me KNOW that I love Mac and Cheese. It was only necessary for me to incorporate it into one of my projects for school. The point of my project is to show that Annie's Mac is so easy to make, it basically makes itself. This ad went through many different phases. It started as a bland image of the shells being poured from the box into a bowl of macaroni. Then it evolved to the actual box cooking itself, but I felt that was too juvenile.. I felt my final version is a perfect combination of the two versions.