I was hit with this ad as a preroll on Youtube and it immediately hooked me in. I loved it so much that I abandoned the video I was about to watch so that I could watch this ad over and over again! I love the edginess, the fast pace, the unapologetic use of shock humor, and especially the fire of inspiration I felt after watching. It was exactly what I needed to hear late that night. Not to mention, it gave me a kick in the ass to get off Youtube and get back to work!!
Absolutely mesmerizing video by Kevin McGloughlin. It began to autoplay while I was on Vimeo and I watched, captivated and in awe all 4 minutes and 25 seconds. The visuals were stimulating and striking. The parts with the street lamps brought me nostalgia of family road trips in our van looking out the window passing highway light after light.
Art by: Vasjen Katro
I'm on break from school and have been binging on Skillshare design classes. I discovered a quick tutorial by Vasjen Katro titled Baugasm Series #1 - Create Experimental Gradients and Posters and enrolled right away. Vasjen teaches a series of classes centered around his "Poster a Day" project he posts daily on his instagram account, Baugasm. I'm a huge fan of bright vibrant colors and I couldn't wait to have fun with this new technique.
I got down to work immediately and here is what I created. I added a bevel and emboss to the gradient to make it appear as a smooth glob droplet. I'm pleased with how this looks, but I'd like to keep working on it and add a few more elements in some of the blank spaces.
Every time I see this video, I am completely mesmerized. The beautiful low light shots and music work together magically to create a mood that gives me all the feels. I get a feeling of nostalgia whenever I watch it. It reminds me of being a teenager and exploring the world after the sun went down and everyone went to sleep. I would get to be alone and have the entire world to myself.
The night is scary, but this spot portrays the night the way I experienced it as a teenager - as something beautiful and even magical. The soft glow of convenience stores, the bokeh from uninhabited streetlights, the twinkling, lit up city, the graceful creatures of the night, and the large, full moon all capture the enchanting feeling experienced late at night. Even the scene with moths dancing in the light looked like a moment that even I (a vehement bug murderer) would want to capture.
This next ad, I caught for the first time when I was at a bar. Thank God I was with ad friends because I made everyone stop talking mid-conversation to tune in to what was going on on tv.
There wasn't even any sound on the tv, I was drawn in strictly due to the stunning imagery, with every shot crisp and balanced (totally my thing). I watched attentively, eagerly waiting to see who was responsible for this masterpiece. "Ideas push the world forward." Simple & Genius! This simple line of copy made the spot that much better. The commercial finally closed with the Apple logo and I was pleasantly fulfilled. "Of course Apple made this freaking beautiful work of art," I remember thinking. After falling deeply in love with the "Midnight" commercial above, I should have expected this one to be from Apple as well.
When I got home, of course I searched the commercial to relive it, this time with sound. The music is a classic (sometimes cliche & overused), but I feel that Apple made it work in a tasteful and pleasing way.
This evening I was drawn in to this beautiful commercial for Brookside Chocolate. I love the simplicity of the imagery against a solid black or white background, the use of color, and the contrast in beautiful images through the clean diagonal split in the screen. I'm always into macro shots, and the ones in this commercial really capture texture and shape beautifully. Each element has its own fun and fitting movement which adds life to the elements.
Through my Google search for the video, I found the food stylist of the commercial to be Lesley Sendall from Hers Agency. Her other work is also quite beautiful!
Take a look at some other great pieces by Lesley:
Artwork by: Alex Proba
This graphic is a part of a series by Alex Proba called "A Poster a Day". I love this graphic because it's so simple yet so interesting and fun at the same time. I love its play with geometric shapes, textures, patterns and different forms of media.
It's November 20th and I was in the Christmas spirit (prematurely, I know).. So I made my first version Holiday themed. I mocked up the set up of the poster I referenced and tried to have fun with the rest.
Getting the colors right was the part I had the most difficulty with, below are the first two color options that I couldn't quite fall in love with:
For my second attempt, I kept up with my holiday theme, but this time for Thanksgiving this Thursday.
Artwork By: Alexandr Aubakirov
I found this photo on Pinterest and followed the link to find it is part of a beautiful series by artist Alexandr Aubakirov.
This photo initially captured my attention from the interesting perspective, taking a skyline and rotating it on its side.
I was then drawn in by the artist's playful use of depth with the type.. If you notice, each letter interacts differently with the skyline giving each one it's own depth in the photo. Some letters are in front, some behind, and some intertwined. The artist also added slight shadows on the letters behind the buildings to make it all feel real.
The white type contrasts with the black buildings and the textured sky, and the blocky shape of the type reiterates the shape of the blocky buildings.
For my first attempt, I used a photo I took in Italy. I used a similar blocky typeface to which I applied a mask to outline individual sunflowers under the text. I ran into trouble adding shadows. A soft shadow behind the flowers onto the type made the text appear to be 3D, which was not the look I was going for. I removed it to maintain the flat look in a real environment.
My second attempt, I took much more literally. I used a photo I took of the New York skyline taken from Brooklyn Bridge Park. I kept the vertical spacing of the letters equivalent, and moved each horizontally to create an interaction with the buildings. For this one the shadowing worked much better than the first.
Beautiful, vibrant, sharp. New York City is a magical place and Kyoung Sop Choi managed to capture its magic on film. I've lived close to NYC my entire life and still walk around in awe at the buildings towering overhead and the feeling of being so small. This video did a great job at capturing the scale. Look at how TINY those people are compared to their surroundings. Kyoung's video is ALMOST as magical as the real life views, but nothing on earth could truly capture the feeling of walking through the greatest city in the world besides doing just so.
This beautiful video was a time machine back to my childhood. The color combos, shapes, and music took me back to a time of friendship bracelets, barbie dolls, and piano lessons.
I saw a lot of pink, blue, and purple; my favorite color combination as a little girl. The bright chartreuse color reminded me of watching Slime Time Live in my den. The music reminded me of practicing scales on my grandfathers piano.
Would love to try to recreate this on my own with paint and oil and probably a ton of glitter!
My Creative Outlet
Inspiration, opinions, photo diaries, and personal design projects.